Digital Transformation

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labelDigital Transformation today7 September, 2021

Marketing themes and concepts are evolving: Brands changing approaches too

One of the main marketing themes of the year? Digital access to products/services, and constructive communication within ad messaging is evolving quickly in the digital space—no matter the size of the business.  In a recent survey, 47%—said that they already thought of themselves as a digitally-transformed sales and marketing organization; ...

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labelDigital Transformation today23 August, 2021

Offering integrated shopping experiences to customer is the need of the hour

COVID has increased digital adoption across customers. UPI’s, Payment Wallets has witnessed a phenomenal growth in India. Customers have started purchasing groceries online over Big Basket, Grofers, Amazon, etc. The trust among consumers for digital brands have increased. This is a behaviour change that we have seen, and it’s here ...

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16 - 17 Mar, 2023 | Dubai, UAE ★ August 2023 | Mumbai, India


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