More than 10 years of experience in Digital Marketing & Traditional Marketing across industries like Media, E-Commerce and BFSI.
Hands on experience in setting-up digital businesses, building brands from scratch, scaling business (P&L Management) and driving revenue growth by delivering ROI driven marketing campaigns.
Ex Co-Founder and Chief Marketing Office of ‘Preksh Innovations Pvt Ltd’ (Nasscom Top 50 Emerging Startups, 2016). Developed World’s First Visual Commerce Marketplace, filed 2 technology patents, raised funding and on-boarded clients like Aditya Birla Group/ Mahindra & Mahindra/ Target Retail/ Lulu Malls and many more.
Presently leading the digital for Droom India & International with a fantastic team.
— Hands on experience in setting-up digital businesses, building a brand from scratch, scaling business (P&L Management) and driving revenue growth by delivering ROI driven marketing campaigns
— Digital Marketing: Search Engine Optimisation (SEO), Search Engine Marketing (SEM), Social Media Marketing, Online Reputation Management (ORM), Email/ SMS Marketing, Customer Relationship Management (CRM), Data Analytics, Programatic
— Traditional Marketing: ATL, BTL, PR, OOH, Advertisements, Events, Market Research, Media Buying and Events
— Brand Management: Promotional planning, consumer insight, Campaign planning, budgeting, Brand Positioning & Identity, Brand Extension, communication toolkit, partnerships & alliances