Survey

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Introducing the Omnichannel Readiness Index 2021

Omnichannel retail empowers brands to reach consumers at every touchpoint of the buying experience — online and off — to provide a relevant consumer experience across all channels. … Shoppers that buy both online and in-store have a 30% higher lifetime value than those only using one channel.

Images Group launched its Omnichannel Survey in Sept 2021 after interviewing 200+ brands who have commenced their journey to grow Omnichannel. The findings of the survey encouraged us to go beyond and create an index that will help brands assess their current state of readiness and areas of improvement

It will take is 10 minutes to know your Omnichannel Readiness Score

The questions are divided into 10 sections . Each question has multiple choices of responses. Click on the one that best suits your current state of business . Once  all responses have been provided,  your  readiness score will be displayed  along with areas of

How to Read your Score

  1. 70-100 : Mature, you could be our next panelist
  2. 50-70: Not  far , getting there
  3. Below 50 : Miles to go ..
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*Your Omnichannel journey has not started yet. You need to be retailing on both Online and Offline channels in order to get the best results of this Index.
Your Omnichannel journey has not started yet. You need to be retailing on both Online and Offline channels in order to get the best results of this Index. Do you still wish to continue?
Your Omnichannel journey has not started yet. You need to be retailing on both Online and Offline channels in order to get the best results of this Index. Do you still wish to continue?

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23 August 2023 ★ Conrad, Bengaluru


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