Taj Santacruz, Mumbai
2019-12-06
AGENDA
AGENDA
08:30 - 09:15
Registration & Breakfast
09:15 - 09:30
Introduction to Internet Commerce Summit (ICS 2019) by the Host

Siju Narayanan, Retail & Consumer Industries Business & Technology Practioner

09:30 - 10:30
Morning Plenary

In this 60-minute brain teasing session we present views & insights from Innovators, disruptors & transformers who have mastered the art of Internet.

 

Topic

How is India shopping in the era of New Commerce
Imagine for a moment that there is no internet, How will you feel? The Internet has turned our existence upside down. It has revolutionized communications, to the extent that it is now our preferred medium of everyday communication. In almost everything we do, we use the Internet. From shopping on the go to ordering a pizza, buying your favorite gadget or booking your flight for a vacation, sharing a moment with your loved one’s or sending a picture over instant messaging.

10:30 - 10:45
Keynote Address

Topic

Unlocking the power of Customer Centricity through Data Science & Analytics

Find out how Data Science & Analytics can unlock the potential of enhanced Customer knowledge – helping Retailers Win more Profits, Increase Operating Efficiencies, Find new sources of Revenues’  – a presentation from Dunnhumby – World’s leading Analytical Firm for Retail.

10:45 - 11:45
Inaugural Session

Topic

The Future of CONSUMER CAPITALISM? How Choice, Speed, Convenience is creating imbalance in businesses

Ten years from now consumers will interact with the internet in completely different way. Tech-led business transformation will ensure brands & retailers keep working ways to reach out to their customers. In this session, we focus on how businesses have adapted to change in the era of Consumer Capitalism and where do they see business in next 5 years.

11:45 - 12:45
Thoughleadership Discussion

CEOs’s high-level discussion on how data will transform

Topic

Customer Experience Excellence in a data driven economy

Customer expectations are evolving faster with the advent of technology and the stakes are higher – Customer delight is taken as a base benchmark and no longer delights the Customers – Excellence is the new gold standard in Customer Experience. The round table discusses the trends, methods & different aspects of Customer Experience Excellence in today’s world driven by Data.

12:45 - 13:45
Strategy Talk

15-minute quickfire presentations

Topic

CHANGEMAKERS:  How did India’s largest Omnichannel brand redefine business models to create better customer experience

INNOVATORS:  Building newer categories for Future Sustainability

TRANSFORMERS:  World’s leading retailer adapted to customer-centric approach by innovating product range and pricing for India Market

DISRUPTORS:  Leveraging Internet to build business and drive efficiency and transperency

 

13:45 - 14:30
LUNCH & NETWORKING
14:30 - 14:45
Business Innovation Strategy

Topic

Why Skechers.in?

Skechers is a global leader in the performance and lifestyle footwear industry. Skechers designs, develops and markets more than 3,000 styles for men, women and children. Skechers’ success stems from high-quality, varied product offering, diversified distribution channels, and targeted multi-channel marketing. The session focusses on customer acquisition strategy for Marketplace and own website including product and pricing strategy, Marketing strategy and beyond..

14:45 - 15:30
Online2Offline for Brand Experience or Conversion

Success Story of 3 O2O companies who innovated and built offline / online presence

Topic

Building an emotional connect with your customer
The Internet Business is gradually seeing rise of brands that have a major online presence with a lion’s share of their sales happening online, but they are opening physical stores too for experience-based marketing or conversion. Furniture Category has pioneered the O2O strategy with many offline stores. The session will cover perspectives for O2O along with few examples of successful and not so successful Offline presence.

15:30 - 16:00
Mastering the art of Last Mile

Step by Step approach to create asuccessful last mile operation

Topic

The future of delivery in the new on-demand economy

Groundbreaking business concepts and advances in retail technology along with last mile delivery has grabbed the attention of Internet retailers. Logistics and last mile delivery both have become areas of superior concern as well as opportunity. The 30 minute session brings a perspective on how to create a truly seamless last mile operation and how do you actuate it in India

16:00 - 16:30
Fireside Chat

Customer 360 – The Tech Way

Topic

Leveraging technology to drive digital transformation in today’s fast-paced disruptive business environment

16:00 - 17:30
Big Marketing Ideas

Topic

What makes something go Viral

Social Influence is now a new currency for building businesses. What’s the secret to making content people love? Influencer strategies evolve around tempting quizzes, lists and videos which can create a viral effect for a brand. The session will give insights on ways in which consumers use content to connect and create culture. This session will also explore how to build an audience, and once built, how to benefit from it.

17:30 - 17:45
Closing Remarks & Vote of Thanks
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