THOUGHT LEADERSHIP MEET

20th AUGUST 2019, 2:30 PM - 3:30 PM

How to deliver a superlative experience through Interact, Optimise & Engage strategy

Proposed Discussion Area

  • CX Journey Mapping - Valuing Your Customer- Using Data to Drive Innovation
  • Understanding Customer’s Perspectives – With clever analytics driving companies’ decision making, how can this be used if you don’t know who the customer is
  • Identifying Customer Personas – Engaging Customers through Data
  • AI strategy for B2B & B2C Personalisation
  • CRM strategy to build a winning customer retention model

CX STRATEGY LIVE

CUSTOMER
EXPERIENCE

Decoding the 3 power nodes of Customer Experience – How to deliver a superlative experience through INTERACT, OPTIMISE & INNOVATE strategy

Yes, I am interested in attending the
CX Strategy Meet

Expert
Speaker

 

MADHUKAR UNIYAL
Head - Oracle Marketing Cloud
Solutions Engineering,
Oracle

Madhukar Uniyal heads the Oracle Marketing Cloud Solutions Engineering (OMC – SE) team at Oracle. His team consists of experts in the field of digital marketing and advertising who work as a trusted technology advisor and evangelist for leading customers in varied industry segments across India and Asia pacific regions. Madhukar has more than fifteen years of technology experience spanning digital marketing, cross channel campaign management, data management platforms, web personalization, content management tools, rules policy engine and web/app analytics.